We build itbeforeyou buy it.
For qualified healthcare organizations, we build the first version of your website before you commit. You only move forward if you like what we make.
- Model
- At-risk
- Steps
- 07
- Risk
- Ours
↳ 01 — The arc
From first conversation to launch.
- 01
Discovery
We learn about your organization, audience, services, goals, competitors, and current challenges.
- 02
Strategy
We define site structure, key pages, messaging, conversion goals, and content priorities.
- 03
First Build
We build the first version of the site so you can evaluate the actual work — not a proposal.
- 04
Review
You review the site, request refinements, and decide whether it's the right fit.
- 05
Purchase
If you like it, buy the site one-time or select a monthly subscription.
- 06
Launch
We connect domains, analytics, forms, tracking, and ship it.
- 07
Support
Monthly clients get ongoing support, modifications, updates, and optimization within defined limits.
Fine print
The at-risk model isn't unlimited speculative work for every organization. It's available for qualified projects that fit our expertise, capacity, and business model.
↳ 02 — Engagement
One-time, or monthly.
One-time purchase
Own the site. Manage updates internally.
- 01Full website build delivered
- 02Ownership of the site
- 03Knowledge transfer at launch
- 04Optional support add-ons
Monthly subscription
We keep improving it with you, in defined limits.
- 01Routine updates and edits
- 02Small content + page changes
- 03Image swaps + form adjustments
- 04Basic performance reviews
- 05Minor design refinements
Scope note
Monthly support covers routine updates, small content changes, page edits, image swaps, form adjustments, basic performance review, and minor design refinements. Major redesigns, new service lines, advanced integrations, ad management, and custom development may require a separate scope.